WELCOME TO KERN
KERN Higher Education is a digital marketing agency specializing in student enrollment campaigns for Generation K. We offer a unique approach to influencing the enrollment mix, based on Tribal Segmentation Strategy and backed by our proven experience in data analytics, creative development, and multiple competitive acquisition industries. Our mission is to help you convert more of the hard-to-reach Generation K students that you accept at your school.
We understand the nuances and preferences of Generation K and we know how to reach and influence them. Our digital engagement tools include personalized emails, videos, social media, blogs, and website experiences that address the very specific needs of each student tribal segment. At each step in the student journey, our creative strengthens their personal connection with their future school, resulting in a higher enrollment yield for you.
Compare your current marketing approach to these 21 proven strategies and tactics. Need help filling in the gaps? Contact us.
Generation K (born 1995 to 2005) is a new demographic with a unique profile. Learn 5 ways to engage them on their own terms.