6 TIPS TO BETTER BLOGS FOR INCREASED ENROLLMENT CONVERSION
Typically, higher education markets itself through mass mailings, flyers and cold-calling students. To boost enrollment, however, many colleges and universities are also branching out into blogs. If not done correctly, though, a blog can actually work against your goals. If your content isn’t guiding students to sign up for your school, you’re wasting an amazing opportunity. Here’s what you ...